Privacy Policy
Last updated: August 2026
Lisbon Heritage Walks respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains what personal information we collect, how we use it, how we protect it, and what rights you have when you use our website or book one of our tours.
1. Who We Are
Lisbon Heritage Walks is a tourism-animation business based in Lisbon, Portugal.
Business name: Lisbon Heritage Walks
NIF: 250572818
RNAAT: 12/2026
Address: Av. Alm. Reis, 52A 3D, 1150-019 Lisboa, Portugal
Email: hello@lisbonheritagewalks.com
Phone: +351 928 367 065
For questions about your personal data or this Privacy Policy, you can contact us at:
2. What Personal Data We Collect
The information we collect depends on how you interact with us.
When you contact us
When you use our contact form, we may collect:
First name
Last name
Email address
The content of your message
When you book a tour
When you make a booking, we may collect information necessary to process and manage your reservation, such as:
Name
Email address
Phone number
Tour date and time
Number of guests
Booking details
Information you voluntarily provide regarding your booking or requirements
Payment-related information necessary to process your transaction
Payments are processed through our booking and payment providers. We do not store your full payment card details on our website.
Information provided voluntarily
If you contact us through WhatsApp, email or another communication channel, we may retain the information you provide so that we can respond to your request and manage our relationship with you.
3. How We Use Your Information
We use personal information only for legitimate business purposes, including:
Processing and managing tour bookings
Processing payments
Responding to questions and enquiries
Providing customer support
Communicating with you about your booking
Managing cancellations, refunds and changes
Providing the services you have requested
Improving our website and services
Understanding how visitors use our website
Measuring the effectiveness of our advertising
Protecting our business and preventing fraud or misuse
Complying with legal and tax obligations
We do not sell your personal information.
4. Legal Bases for Processing
Depending on the circumstances, we process your personal data because:
It is necessary to provide a service you have requested or to take steps before entering into a contract with you.
We have a legal obligation to retain or process certain information.
We have a legitimate interest in operating, protecting and improving our business and website.
You have given consent where consent is required, such as for certain cookies and analytics or advertising technologies.
Where we rely on consent, you can withdraw that consent at any time.
5. Booking and Payment Providers
Our website uses Bókun to manage bookings.
Payments are processed through Stripe and may also support payment methods such as cards, Apple Pay, Google Pay and other payment options made available through the booking system.
When you make a booking, information necessary to complete the booking and payment may be processed by these providers in accordance with their own privacy policies and terms.
We do not store your complete payment card information on our website.
6. Google Services
We use certain Google services to help operate and improve our website and advertising.
These may include:
Google Analytics
Google Ads
Google Tag Manager
Google Maps
Google Analytics helps us understand how visitors use our website.
Google Ads helps us measure and improve the effectiveness of our advertising campaigns.
Google Maps may be used to display locations such as meeting points and areas visited during our tours.
Some Google services may use cookies or similar technologies. Where legally required, these technologies are used only after the appropriate consent has been provided.
7. WhatsApp
We may provide links to WhatsApp so that visitors can contact us directly.
If you contact us through WhatsApp, the information you provide is processed by WhatsApp/Meta in accordance with their own privacy policies and terms.
We may retain the information necessary to respond to your enquiry or manage your booking.
8. Cookies and Similar Technologies
Our website uses cookies and similar technologies.
Some cookies are necessary for the website and booking system to function properly. Other technologies, including certain analytics and advertising technologies, may require your consent.
You can learn more about the cookies we use and manage your preferences through our Cookie Policy and cookie-consent tools.
You can withdraw or change your consent where applicable.
9. How Long We Keep Your Information
We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer period is required by law.
For example:
Contact enquiries may be retained for as long as reasonably necessary to respond to and manage the enquiry or relationship.
Booking and transaction information may be retained for the periods required by applicable accounting and tax laws.
Information relating to legal claims or disputes may be retained for as long as necessary to establish, exercise or defend legal claims.
When information is no longer required, we may securely delete or anonymise it.
10. Who May Receive Your Information
We may share personal information with trusted service providers where necessary to operate our business and provide our services.
These may include:
Bókun
Stripe
Google
Website and hosting providers
Communication providers
Professional advisers where necessary
Public authorities where required by law
We only provide information that is reasonably necessary for the relevant purpose.
11. International Data Transfers
Some of our service providers may process personal information outside the European Economic Area.
Where this occurs, we rely on appropriate legal safeguards required under applicable data-protection law.
12. Your Rights
Under applicable data-protection law, you may have the right to:
Access your personal data
Request correction of inaccurate information
Request deletion of your personal data
Request restriction of processing
Object to certain processing
Request portability of your data where applicable
Withdraw consent where processing is based on consent
These rights are subject to applicable legal exceptions and requirements.
To exercise your rights, contact:
We may need to verify your identity before fulfilling certain requests.
13. Complaints
If you believe your personal data has been processed unlawfully, we encourage you to contact us first so that we can try to resolve the issue.
You also have the right to lodge a complaint with the Portuguese data-protection authority:
Comissão Nacional de Proteção de Dados (CNPD)
Website: cnpd.pt
14. Data Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmission or storage over the internet can be guaranteed to be completely secure.
15. Children’s Data
Our tours are open to children.
We do not intentionally collect additional personal information about children beyond what is necessary to manage a booking and provide the tour.
Where a parent or legal guardian provides information about a child as part of a booking, that information will be processed only for the purposes necessary to manage and provide the service.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, technology or legal requirements.
The latest version will always be published on this page with the date of the most recent update.
17. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:
Lisbon Heritage Walks
Av. Alm. Reis, 52A 3D
1150-019 Lisboa
Portugal
Email: hello@lisbonheritagewalks.com
Phone: +351 928 367 065